Email addresses should sync between SF and SFMC - Ideas - Salesforce Trailblazer Community

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Email addresses should sync between SF and SFMC

Marketing Cloud Connect

There should be a simple way via the marketing cloud connector to have a constant sync between email addresses in Salesforce and Salesforce Marketing Cloud. Our members are able to update their own email addresses on our website. This information syncs automatically back to Salesforce. However Salesforce Marketing Cloud remains out of date - meaning that we're emailing people to their old email address. Surely this does not comply with GDPR?! 

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