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Allow multiple "Related To" (What) relationships on activity

Sales Productivity (Notes/Activities/Calendar )

Currently the activity object supports multiple contact relationships using the "Name" field.  However, many customers also want the ability to have multiple "Related To" relationships on an activity.  For example, multiple opportunities or multiple products or multiple contact objects.

This is similar to the Shared Activities feature today for contacts.

An older idea for this was incorrectly merged with the "Activity Custom Lookups" idea:  https://success.salesforce.com/ideaView?id=08730000000BrRf

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