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40  Points
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View More Than 50 Items per Page

This applies to all list views in Pardot. It is imperative to be able to view more than 50 items per page in list views. Without this functionality there is no way to manually select prospects from a large list to perform specific actions on, as… Show more

0 comments · 3 days ago

4,410  Points
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Support multiple email addresses for prospects

It seems we run into this more frequently in our industry, where prospects have multiple email addresses which then creates duplicate records. Anyone else?

42 comments · 6 years ago

1,310  Points
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Pardot - Identify and Merge Duplicates

There should be a built-in feature to identify duplicate prospects based on email address, and an easy way to go through and merge those duplicates. The problem arises when connectors like LeadsBridge or Zapier put in new leads. From Pardot's… Show more

19 comments · 1 year ago

460  Points
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Ability to merge more than 1 prospect at a time in Pardot

Currently, you can merge up to 3 records at a time to become 1 master record, which is creating one master prospect at a time. It would be nice to have the ability to mass merge (i.e. if I have 150 prospects that each have a dupe, I'd like to be… Show more

10 comments · 2 years ago

390  Points
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Allow Scoring Categories to reset to 0

Allow the automation rules to reset a Scoring Category to 0, just like you can reset a prospect score to zero. Only being able to adjust up or down on a scoring category makes our annual reset of prospect scores in a scoring category cumbersome and… Show more

3 comments · 2 years ago

270  Points
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Allow Multiple Emails for single Prospect

Allow us to capture & use multiple email addresses for any given prospect record. Currently when we have a prospect with more than 1 email address, we have to create a second prospect record to be able to email to second email address - which… Show more

4 comments · 1 year ago

290  Points
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Allow Pardot to dictate owner if record already exists in Salesforce

You should be able to specify the sync behavior of the Owner/Assigned To field. By default the sync behavior has the Salesforce owner always win. However, there are times when you want to reassign the Owner of the record (already created in… Show more

6 comments · 2 years ago

1,480  Points
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Remove Pardot Tracking in Forwarded Emails

When Pardot emails are forwarded, the tracking information in the links follow the email to the new recipient and therefore any clicks will be attributed to the person that forwarded the email, confounding th activity history. This is bad already,… Show more

25 comments · 2 years ago

60  Points
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Add "Pardot Hard Bounced" and "Pardot Soft Bounced" in the Prospect layout.

It will be good to have them on the page layout instead of us going to the Audits tab and then try to figure out when and why the emails are not getting delivered.

1 comment · 9 days ago

890  Points
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Ability to sync tags from pardot to salesforce

It would be highly beneficial to sync tags from pardot to salesforce leads/contacts so sales can see acitivity/interests in groups defined by the tags, filter by it and possibly (have the option to) add these tags to the related account. It would… Show more

12 comments · 1 year ago

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